Burt Shavitz, the Burt behind “Burt’s Bees” who co-founded the natural cosmetics company before it sold to Clorox, has died at 80 yrs old.
“We remember him as a wild-bearded and free-spirited Maine man, a beekeeper, a wisecracker, a lover of golden retrievers…” the company said in a statement. “Above all, Burt was always Burt — an uncompromising individual of his own invention.”
Burt’s Bees started by chance- Shavitz was a hippie making a living by selling honey on the roadside when he met a hitchhiker Roxanne Quimby. In the 1980s she began making candles from his beeswax, and they became partners.
An image of Burt’s face – and his untamed beard – was featured on labels.Their business partnership ended after the business moved in 1994 to North Carolina. In 2007, Clorox purchased Burt’s Bees for $925 million and is now one of the most recognizable brands in the US!
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